Station Quick Facts:
• The Oldies Channel brings a mix featuring the late 60’s and all of the 70’s with mid-60’s Beatlemania-era oldies and early 80’s oldies serving as bookends to the heart of the music library. Core artists include The Beatles, The Eagles, Billy Joel, The Beach Boys, Bruce Springsteen, and Fleetwood Mac!
• WTRX is Central Illinois’ Illini station, and the home for the Bloomington Extreme, high school football and basketball, and the Prairie Thunder hockey team!
• Hear WTRX, the Oldies Channel anywhere! We’re on the world wide web via our fun Oldies Channel website at www.wtrxoldies.com!
• Capture Baby Boomers with the Oldies Audience!
• 68% of Oldies Listeners are between the ages of 35 and 64*
• The median age of an Oldies Listener is 49*
• Oldies Listeners are educated! 62% of Oldies Listeners have completed some form of college education*
• Oldies Listeners have disposable income! 55% of Oldies Listeners have a household income of more than $50,000...and 34% of the Oldies Audience reporting a household income of more than $75,000!*
*Source: Radio Advertising Bureau, 2005 Spring Mediamark Research, Inc.



